Revenue Strategy & Operations, Lead

at Reddit
USD 154,700-216,600 per year
SENIOR
✅ Hybrid

Used Tools & Technologies

Not specified

Required Skills & Competences

Marketing @ 4 SQL @ 7 Hiring @ 4 Communication @ 7 Experimentation @ 4 Reporting @ 4 Salesforce @ 4 AI @ 4

Details

Reddit is a community of communities. It’s built on shared interests, passion, and trust, and is home to the most open and authentic conversations on the internet. Every day, Reddit users submit, vote, and comment on the topics they care most about. With 100,000+ active communities and approximately 126 million daily active unique visitors, Reddit is one of the internet’s largest sources of information.

This role sits on the Global Mid-Market (MM) Revenue Strategy & Operations (RSO) team and partners closely with MM Sales, RTech, Central Ops, and MarOps to improve the demand generation ecosystem for mid-market. The focus areas include lead flow improvements, automation (e.g., Gong, Salesforce), seller enablement, and improving conversion rates. This is a strategic and operational, hands-on role responsible for lead movement through systems and continuous workflow improvements to drive pipeline and revenue.

Responsibilities

  • Support development of the global MM demand generation strategy through analysis, experimentation, and structured recommendations.
  • Propose and run test-and-learn initiatives to improve lead quality, routing, and seller productivity, with clear measurement and readouts.
  • Identify root causes and opportunities to drive up conversion rates.
  • Build and scale automated workflows in partnership with Marketing Ops, Central Ops and Sales (e.g., lead scoring, routing, follow-up cadences) to reduce manual work and increase speed-to-contact.
  • Monitor daily system health, troubleshoot issues in SFDC, Gong, and related tools, and ensure high-fidelity data and process reliability.
  • Act as a first-line problem solver for MM sales managers and reps on lead-flow and tooling issues; turn repeated pain points into scalable process or automation fixes.
  • Translate qualitative feedback from the field into structured problem statements and prioritized solutions and work with cross-functional teams to solve.
  • Collaborate with Marketing and acquisition managers to engineer and iterate outreach sequences and playbooks aligned to campaigns and MM objectives.
  • Use Gong and other tooling to track performance, A/B test approaches, and recommend funnel optimizations.
  • Create reporting and run analyses to identify lead blockers; partner with RTech, Central Ops, and Analytics to define dashboard requirements showing lead volume, quality, conversion, and SLA adherence.
  • Serve as the subject matter expert on lead flows, automation and tooling; document and socialize best practices and learnings.

Requirements

Experience

  • 5+ years of experience in revenue operations, sales operations, marketing operations, program management, or similar roles — ideally within B2B or ads businesses.
  • Demonstrated experience owning or operating lead funnel processes (lead routing, scoring, SDR/AE workflows, or marketing automation).

Technical & Data Skills

  • Hands-on experience with Salesforce (SFDC) and at least one of: Gong, marketing automation platforms, or sales engagement tools.
  • Strong skills in Excel/Sheets and comfort working with large datasets; experience with SQL.

Operational & Cross-Functional Skills

  • Proven track record of designing, documenting, and improving workflows that increase efficiency and reduce operational risk.
  • Experience working across Sales, Marketing, Ops, and Analytics/Engineering teams; ability to translate business needs into technical or process requirements.
  • Strong stakeholder management, structured analytical problem solving, and excellent written and verbal communication.
  • Comfortable operating in ambiguous, fast-moving environments and shifting between strategy and execution. Service-oriented, collaborative, and growth/experimentation mindset.

Benefits

  • Base salary range: $154,700 - $216,600 USD per year.
  • Eligible to receive equity in the form of restricted stock units; depending on position, may be eligible for commission.
  • For U.S.-based employees: medical, dental, and vision insurance; 401(k) program with employer match; generous time off and parental leave.
  • Additional hiring/interview notes: In select roles and locations, interviews may be recorded, transcribed and summarized by AI (candidates can opt out); Reddit describes the categories of personal information collected during interviews and retention practices in their Candidate Privacy Policy.

Location & Work Model

  • Location: New York City office, three days a week (hybrid).