Data Scientist - Growth
USD 200,000-250,000 per year
SCRAPED
Used Tools & Technologies
Not specified
Required Skills & Competences ?
SEO @ 3 Marketing @ 3 Python @ 3 SQL @ 5 Looker @ 5 dbt @ 3 Airflow @ 3 Machine Learning @ 3 Data Science @ 3 Data Analysis @ 3 Experimentation @ 3 BI @ 5 Snowflake @ 3Details
Perplexity is an AI-powered answer engine founded in December 2022. The company has raised significant venture investment and serves hundreds of millions of queries monthly. The Data Scientist - Growth will accelerate growth initiatives and work cross-functionally with Growth, Marketing, Product, Enterprise, and Partnerships to optimize paid acquisition, organic growth, retention, monetization, and partnerships.
Responsibilities
- Collaborate closely with Growth, Marketing, Product, Enterprise, and Partnership teams to provide data-driven insights and recommendations across growth initiatives.
- Perform deep-dive analyses on user behavior, conversion funnels, and retention patterns to drive both paid and organic growth.
- Lead user research and segmentation analysis to inform growth strategies, market targeting, product development, and paid campaign optimization.
- Design, implement, and interpret A/B tests to continuously enhance marketing performance, product features, and user experiences.
- Define, implement, and visualize key growth metrics across paid acquisition, organic channels, activation, retention, and monetization; create dashboards to track business performance and marketing ROI.
- Develop data models and pipelines to improve analytics efficiency, enable self-service analytics, and support strategic decision-making.
- Support revenue growth initiatives through pricing analysis, subscription optimization, and enterprise growth strategies.
- Analyze paid acquisition channels and campaign performance to identify optimization opportunities and budget allocation strategies.
- Conduct analysis on social media performance, SEO initiatives, and marketing spend to maximize reach, engagement, and cost-effectiveness.
Requirements
- 6-8+ years of experience as a data scientist or in a related role with a growth focus.
- Experience with growth disciplines including paid acquisition, product marketing, SEO, social media, lifecycle marketing, product analytics, and/or conversion optimization.
- Proficient in SQL and experienced with BI and visualization tools (examples given: Omni, Mode, Hex, Looker).
- Experience designing, implementing, and analyzing A/B tests and statistical experimentation.
- Self-starter who takes ownership and thrives on open-ended problems and cross-functional collaboration.
- Experience with data modeling and pipeline development (examples given: dbt, Airflow).
Preferred Qualifications
- Previous experience at a high-growth startup or early-stage company in a growth-focused data science role.
- Hands-on experience with dbt and analytics/engineering practices.
- Experience with Snowflake and modern data stack tools.
- Comfortable using Python for data analysis and automation.
- Machine learning experience, particularly for growth applications (LTV prediction, churn modeling, attribution modeling, recommendation systems).
- Experience with marketing attribution, cohort analysis, funnel optimization, and growth accounting frameworks.
Compensation & Benefits
- Cash compensation range: $200,000 - $250,000 per year.
- Final offer amounts determined by factors including experience and expertise; equity may be part of total compensation.
- Benefits include comprehensive health, dental, and vision insurance, and a 401(k) plan.