GTM Strategy & Growth Lead, API

Details

The GTM Strategy & Growth team drives the growth and evolution of our B2B business across products, customer segments, and routes to market. The team partners closely with Product, Sales, Success, Data Science, Finance, and Marketing to define and execute go-to-market strategies for new product launches, commercialization models, customer growth initiatives, and market expansion opportunities.

Our work sits at the intersection of product strategy, growth, and operations — shaping how we bring products to market, how we measure success, and how we scale adoption across customer segments. We operate across both strategic and highly operational domains, from defining long-term growth bets and commercial strategy to building launch plans, tracking performance, and driving cross-functional execution across the business.

This role is focused on driving go-to-market strategy for our API business. It is ideal for someone who combines strong product intuition with nuanced GTM strategy and who can flex between high-level strategic thinking and operational execution. You will shape how new API products and platform capabilities are commercialized and scaled, defining growth strategies, customer segmentation approaches, launch success metrics, and commercialization models in close partnership with Product, Pricing, Data Science, Finance, Sales, and Customer Success.

This role is based in San Francisco, CA. We use a hybrid work model (3 days in the office per week) and offer relocation assistance to new employees.

Responsibilities

• Lead go-to-market strategy for the API business, partnering closely with Product and GTM leadership to define growth priorities and commercialization approaches.
• Define north star goals, launch success metrics, and operating KPIs for new product launches; monitor performance with Data Science and Analytics teams.
• Develop GTM growth strategies and strategic bets for new products, capabilities, customer motions, and market opportunities.
• Define customer segmentation frameworks and tailored strategies for different customer profiles, industries, and stages of adoption.
• Provide structured customer feedback, market insights, and prioritization input to influence product roadmap decisions.
• Collaborate with Pricing, Finance, and Product teams to design commercial models, packaging, and monetization strategies that align with downstream GTM execution.
• Conduct market, competitive, and customer research to identify whitespace opportunities and inform strategic decision-making.
• Partner cross-functionally with Sales, Customer Success, Marketing, Product, Finance, and Operations to align on priorities and execute against business goals.
• Evaluate business performance and recommend adjustments to GTM strategy based on data, customer insights, and market dynamics.

Requirements

• 10+ years of experience across GTM strategy, business operations, management consulting, product strategy, finance, or related functions in high-growth technology environments.
• Strong fluency in data and analytics; ability to define meaningful success metrics, interpret performance trends, and drive data-informed decision-making.
• Experience working with technical or API-based products and understanding the nuances of developer and enterprise GTM motions.
• Deep understanding of B2B GTM operating models across Sales, Success, Product, Marketing, and Operations.
• Demonstrated success leading complex cross-functional initiatives that span strategy, operations, and execution.
• Comfortable defining long-term strategic direction and diving into operational details to ensure execution excellence.
• Strong product intuition and ability to partner with Product teams to shape roadmap prioritization and commercialization strategy.
• Experience developing pricing, packaging, or monetization strategies in partnership with Product and Finance teams.
• Ability to thrive in ambiguous, fast-moving environments and bring structure and clarity to complex business problems.
• Exceptional communication and collaboration skills; ability to influence senior stakeholders across technical and non-technical teams.

Benefits

• Estimated base salary range: $285,000 – $385,000 (offers equity; total compensation may include equity and performance-related bonuses).
• Medical, dental, and vision insurance with employer contributions to Health Savings Accounts.
• Pre-tax accounts for Health FSA, Dependent Care FSA, and commuter expenses.
• 401(k) retirement plan with employer match.
• Paid parental leave (up to 24 weeks for birth parents and 20 weeks for non-birthing parents), paid medical and caregiver leave (up to 8 weeks).
• Paid time off: flexible PTO for exempt employees and up to 15 days annually for non-exempt employees.
• 13+ paid company holidays and multiple coordinated company office closures; paid sick or safe time as required by law.
• Mental health and wellness support.
• Employer-paid basic life and disability coverage.
• Annual learning and development stipend.
• Daily meals in offices and meal delivery credits as eligible.
• Relocation support for eligible employees.
• Additional taxable fringe benefits, such as charitable donation matching and wellness stipends.

About OpenAI

OpenAI is an AI research and deployment company dedicated to ensuring that general-purpose artificial intelligence benefits all of humanity. We push the boundaries of AI capabilities and seek to safely deploy them through our products. OpenAI is an equal opportunity employer and is committed to providing reasonable accommodations to applicants with disabilities.