Monetization Product Marketing Manager, Advertising

Details

OpenAI’s Marketing team helps deeply understand customer audiences and market dynamics, influence product development, build sustainable and customer-aligned monetization models, and drive awareness, adoption, and usage across OpenAI’s products and platform. The team takes a data-driven approach to understand markets, develop monetization strategies, and uncover customer needs that shape product strategy and messaging. The role partners closely with Sales, Partnerships, Product, Engineering, Research, Comms, and Design to deliver a cohesive end-to-end customer experience and lead go-to-market efforts for new product launches.

Responsibilities

• Lead market assessment and customer discovery to identify advertiser needs, market trends, and competitive dynamics.
• Translate insights into clear product requirements, positioning, and go-to-market plans in close partnership with Product and Engineering.
• Partner with Design, Data Science, and Analytics to define success metrics, measurement strategy, and experimentation plans.
• Identify product risk areas (e.g., performance, safety, policy, trust) and drive cross-functional plans to mitigate them.
• Own launch strategy and execution for new and improved advertising products, including messaging, enablement, and rollouts.
• Build narratives and materials that explain value simply (e.g., positioning, sales decks, one-pagers, FAQs, internal comms).
• Lead the go-to-market strategy and coordination to drive product adoption and sales in coordination with Sales, Partnerships and Product (including client communications, product documentation, and positioning).
• Coordinate across stakeholders to keep workstreams aligned, remove blockers, and deliver outcomes on time.
• Continuously evaluate and improve existing experiences to drive retention, performance, and advertiser satisfaction.

Requirements / Qualifications

• Strong structured problem solving skills: take ambiguous problems, break them into answerable parts, design and manage a process to answer these questions, and drive implementation.
• Ability to connect advertiser needs to product strategy and influence prioritization across Product/Engineering/Design.
• Understanding of the advertising ecosystem: measurement, targeting/relevance, creative, auctions, and performance tradeoffs.
• Experience marketing products—especially advertising, marketing tech, platforms, or data/AI products.
• Clear and persuasive communicator: turn technical concepts into crisp customer value and differentiated positioning.
• Fluent in both qualitative and quantitative research (customer interviews, surveys, funnel analysis, experimentation).
• Thrive in fast-paced, ambiguous environments and able to manage multiple concurrent projects with strong judgment.
• Highly collaborative, proactive, and comfortable leading cross-functional efforts without direct authority.

About OpenAI

OpenAI is an AI research and deployment company dedicated to ensuring that general-purpose artificial intelligence benefits all of humanity. The company emphasizes safety, diverse perspectives, and inclusive hiring. OpenAI is an equal opportunity employer and provides background checks in accordance with applicable law. Reasonable accommodations for applicants with disabilities are available.

Benefits & Compensation Highlights

• Base salary range listed for this role: $374,000 – $415,000 (base pay may vary by market location, skills, and experience).
• Total compensation may include equity and performance-related bonuses for eligible employees.
• Medical, dental, and vision insurance with employer contributions to Health Savings Accounts.
• Pre-tax accounts (Health FSA, Dependent Care FSA, commuter expenses).
• 401(k) retirement plan with employer match.
• Paid parental leave and paid medical/caregiver leave.
• Paid time off: flexible PTO for exempt employees and up to 15 days annually for non-exempt employees.
• 13+ paid company holidays and multiple paid company office closures.
• Mental health and wellness support; employer-paid basic life and disability coverage.
• Annual learning and development stipend.
• Daily meals in offices and meal delivery credits as eligible.
• Relocation support for eligible employees.