Senior Product Marketing Manager - Managed Security Services

Details

At SentinelOne, we’re redefining cybersecurity by leveraging AI-powered, data-driven innovation to stay ahead of tomorrow’s threats. The Product Marketing team is a rapidly growing, collaborative, and fast-paced organization trusted across the company to develop and execute strategies that deliver customer value and drive long-term growth.

This role will lead the global product marketing and go-to-market (GTM) strategy for SentinelOne’s Wayfinder Threat Detection & Response (TDR) managed services business, including Wayfinder Threat Hunting, Wayfinder Managed Detection and Response, Wayfinder Incident Readiness & Response, and cyber risk & cyber insurance partnerships. The Senior Product Marketing Manager will drive business growth, own GTM execution, and partner cross-functionally to align messaging, launches, enablement, and demand programs.

Responsibilities

• Develop and execute product marketing strategy to drive sustainable, measurable growth for the managed services portfolio (adoption, engagement, retention).
• Act as the business owner for Wayfinder TDR, driving MBRs and cross-functional clarity to inform strategic initiatives.
• Develop, execute, and maintain global GTM strategy for Wayfinder TDR services and cyber insurance portfolio, including GTM motions, sales plays, partner strategies, and customer engagements.
• Own the product launch process and coordinate cross-functional teams to deliver messaging, customer-facing content, enablement materials, and GTM strategies.
• Provide cross-functional portfolio leadership and represent the managed security services business in executive forums.
• Create end-to-end messaging and positioning across the TDR portfolio and individual service lines, reflecting customer needs, market dynamics, and product capabilities.
• Produce compelling internal enablement and customer-facing content: L1s/L2s, datasheets, solution decks, white papers, blogs, demos, thought leadership assets, and webpage messaging.
• Own Wayfinder TDR presence at events and conferences.
• Partner with sales, channel, and partner teams to implement value propositions, assets, training, and tools for scalable sales motions.
• Work with customer success and support to drive retention, upsell, and strategic tie-ins across Wayfinder TDR and complementary services.
• Partner with threat intelligence and product leaders to position SentinelOne in managed security services and cyber risk markets.
• Work closely with Analyst Relations to communicate the differentiated value of Wayfinder TDR.
• Maintain expertise on market trends, competitive landscape, and target audiences to inform roadmap and positioning.
• Drive customer and market research and advocate for the customer in product and marketing discussions.
• Some travel may be required.

Requirements

• Demonstrated passion for cybersecurity and high-impact marketing materials and campaigns; strong familiarity with persona-based B2B marketing strategies.
• 5+ years of product marketing experience. Security or insurance industry experience and/or exposure to incident response, intelligence, or insurance solutions preferred but not strictly required if strong messaging/positioning and execution skills can be demonstrated.
• Strong written, verbal, editing, and presentation skills; executive presence and communication ability.
• Highly collaborative; experience working across cross-functional teams and building business partnerships.
• Strong business ownership, ability to set expectations and execute on key deliverables.
• Independent operator with initiative, accountability, and ability to drive measurable results.
• Positive, problem-solving attitude and willingness to engage and innovate.

Benefits

• Medical, Vision, Dental, 401(k), Commuter, Health and Dependent FSA
• Unlimited PTO
• Industry-leading gender-neutral parental leave
• Paid company holidays and paid sick time
• Employee stock purchase program
• Disability and life insurance
• Employee assistance program
• Gym membership reimbursement
• Cell phone reimbursement
• Numerous company-sponsored events, including regular happy hours and team-building events

Compensation & Location

This is a U.S. role. Base Salary Range: $180,000—$220,000 USD. The range may vary based on the candidate's location; if different, that range will be provided during recruiting. SentinelOne participates in the E-Verify Program for all U.S.-based roles.

SentinelOne is an Equal Employment Opportunity and Affirmative Action employer and does not discriminate based on legally protected characteristics.