Used Tools & Technologies
Not specified
Required Skills & Competences ?
Marketing @ 6 Web Analytics @ 3 Agile @ 1Details
Create and optimize customer journeys to attract new customers and boost sales for various financial products.
Responsibilities
- Design personalized, high-performing (always-on) campaigns for current and future customers.
- Focus on paid incrementality strategy and collaborate with media agencies to optimize budget allocation.
- Monitor funnel performance daily, analyze data, experiment, and continuously optimize.
- Use martech stack tools effectively to achieve optimal results.
- Stay updated with industry trends and apply new knowledge.
- Work entrepreneurially, take initiative, and improve team performance.
Requirements
- 2-6 years of experience in online marketing.
- Experience with paid and owned media.
- Knowledge of web analytics and funnel analyses.
- Experience setting up experiments.
- Familiarity with working with digital marketing agencies.
- Experience developing and managing marketing content.
- Skilled in using various martech stack tools.
- Agile working experience is a plus.
- Excellent command of Dutch (native) and English (fluent).
- Academic working and thinking level.
Benefits
- 36-hour workweek with hybrid work options (home and office).
- Salary aligned with qualifications and experience.
- Mobility card for travel choices.
- Pension accrual.
- 13th month salary.
- Individual Savings Contribution of 3.5% of gross annual salary.
- 8% holiday allowance.
- Opportunities for personal growth and challenging work.
- Informal work environment with innovative colleagues.