Business Systems Analyst, GTM Systems

Details

Anthropic is seeking a Business Systems Analyst to own the design and operation of a core go-to-market funnel domain in Salesforce. The role sits at the intersection of GTM strategy, process and data design, and Salesforce configuration. The analyst will partner with GTM leadership, Revenue Operations, and Salesforce developers to improve how leads, opportunities, renewals, partnerships, and related customer lifecycle processes are represented and managed in systems.

Responsibilities

• Own the design of a core funnel domain in Salesforce, including lifecycle stages, processes, exit and handoff criteria, key fields, automation, and data-quality guardrails.
• Partner with GTM leadership to define operating processes and determine the balance between team data-entry requirements and business insights.
• Partner with RevOps to systematize team structures, ownership, routing, coverage, splits, territories, and role structures.
• Operationalize methodologies through fields, validation, scoring, and in-context guidance.
• Serve as data-model steward and approver for fields, automation, and integrations affecting the assigned domain.
• Build and ship declarative Salesforce solutions where appropriate, and write detailed specifications for Salesforce developers.
• Manage integrations and process handoffs across lead management, opportunities, quote-to-cash, renewals, and partner attribution.
• Evaluate and configure tools for routing, activity capture, sequencing, deal inspection, and account planning.
• Lead discovery, user acceptance testing, enablement, and adoption measurement.

Potential areas of ownership include opportunity acceleration, lead-to-pipeline, post-sales, and partnerships.

Requirements

• Experience in GTM or revenue systems as a Business Systems Analyst, Sales Systems Lead, or RevOps Systems professional.
• Experience owning a core funnel domain such as lead management, opportunity and pipeline management, renewals and account management, or partner channels.
• Experience designing and rolling out a lifecycle, process model, or forecasting motion at a fast-growing company, from discovery through enablement and adoption.
• Credibility with GTM stakeholders and experience participating in pipeline reviews, forecast calls, or planning sessions.
• Hands-on Salesforce experience, including Flow, validation, assignment and routing, page design, and Path design.
• Ability to create clear specifications and communicate effectively across GTM teams, leadership, RevOps, and engineering.
• A bachelor's degree or equivalent combination of education, training, and experience.

Preferred Qualifications

• 5+ years of experience in GTM or revenue systems roles.
• Salesforce Administrator certification.
• Advanced Administrator, Business Analyst, or Sales Cloud Consultant certification.
• Experience partnering with RevOps or Sales Strategy on ownership, routing, splits, and territory design.
• Experience across multiple customer lifecycle areas, such as leads, opportunities, renewals, or partnerships.
• Interest in AI-assisted systems work and prior hands-on experience using AI-assisted tools.

Benefits

Anthropic offers competitive compensation and benefits, optional equity donation matching, generous vacation and parental leave, flexible working hours, and office spaces for collaboration. Staff are currently expected to work from an Anthropic office at least 25% of the time, although some roles may require more office time. Anthropic sponsors visas for eligible roles and candidates and provides access to an immigration lawyer.