Product Manager II, Growth – Notifications

📍 United States

USD 180,400-212,200 per year

MIDDLE

✅ Remote

Tech Stack
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3-6 — daily use. Comfortable and regular usage, capable of handling common tasks and challenges related to the technology;

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AI @ 3 Data Analysis @ 5 Data Science @ 3 Experimentation @ 3 GenAI Generative AI @ 3 Machine Learning Marketing Product Management @ 5 SQL @ 5

Details

Coinbase is a remote-first, but not remote-only company. Employees are expected to meet quarterly for in-person working sessions called “surges.”

As a Product Manager II on the Growth team within the Consumer & Business group, you will own the end-to-end notifications platform spanning push, in-app, and email channels. The team drives user engagement and retention by delivering the right message to the right user at the right time. You will define the strategy for how Coinbase communicates with millions of customers, leveraging ML-powered relevance to increase activation, re-engagement, and lifetime value.

Responsibilities

Own the product roadmap for Coinbase's notifications platform across push, in-app, and email channels, balancing infrastructure investment with growth experimentation.
Drive measurable improvements in user engagement, activation, and retention through personalized, ML-powered notification strategies.
Partner with Engineering, Data Science, and Marketing to build relevance models that improve targeting precision and reduce notification fatigue.
Lead experimentation programs, including A/B and multivariate testing, to validate notification timing, content, and channel selection at scale.
Shape the long-term platform architecture to support new channels, audience segmentation, and real-time personalization capabilities.

Requirements

5+ years of product management experience, with at least 2 years focused on growth, engagement, or lifecycle products at scale with 1M+ users.
Proven track record shipping ML-powered personalization or relevance features, with the ability to partner with data science teams on model development and evaluation.
Deep expertise in experimentation methodology, including designing A/B tests, defining success metrics, and interpreting results to inform roadmap decisions.
Experience owning a multi-channel messaging or notifications platform across push, in-app, and email, including deliverability, opt-in optimization, and frequency management.
Fluency in SQL and data analysis tools, with a demonstrated habit of self-serving insights to drive product decisions without waiting for analyst support.
Ability to use generative AI responsibly, maintaining human oversight to deliver business-ready outputs and improve workflow efficiency, cost, and quality.

Compensation

The annual base salary range, excluding equity and bonus, is $180,370–$212,200 USD. Total compensation may also include equity, bonus eligibility, and medical, dental, vision, and 401(k) benefits.

Additional Information

Candidates may submit a maximum of 3 applications within a 6-month period.
Coinbase is an Equal Opportunity Employer.
Reasonable accommodations are available for applicants with disabilities.
Applicants agree to Coinbase's Candidate Privacy Notice and, for US applicants, Arbitration of Disputes when submitting an application.