Product Manager, Developer Ecosystem

Details

Reddit's Developer Ecosystem team owns the product systems that help developers, creators, moderators, community builders, game designers, data partners, and other builders discover opportunities, create successfully, launch high-quality apps and games, reach users and communities, adopt platform capabilities, and improve after launch.

This role will lead Reddit's Builder Ecosystem product strategy and define the roadmap for expanding Reddit from a developer-only ecosystem to a broader builder ecosystem where AI-assisted and no-code creation are first-class parts of the platform. The role spans developer growth, creator onboarding, AI-assisted building, app quality, ecosystem incentives, platform capabilities, app marketplace strategy, operational tooling, feature adoption, and new builder categories.

Responsibilities

• Define the product strategy for Reddit's Developer Ecosystem, including the transition from code-first developers to a broader base of AI-assisted creators.
• Own the roadmap for developers.reddit.com, including onboarding, documentation, app management, analytics, review status, feature access, education, examples, templates, and AI-assisted creation entry points.
• Lead strategy for AI-assisted app creation, including prompt-to-app workflows, AI building tools, no-code and low-code experiences, reusable templates, generated scaffolds, and systems that help creators turn ideas into useful Reddit-native apps.
• Build the product approach for an App Marketplace that helps users, moderators, communities, and internal teams discover high-quality apps, games, agents, tools, and community experiences.
• Improve app review and ecosystem operations through tooling, automation, and AI-assisted workflows, including LLM-powered app review, policy checks, quality signals, and reviewer-efficiency improvements.
• Partner with Engineering to prioritize core platform capabilities and performance improvements, including webhooks, webviews, APIs, SDKs, tooling, observability, and other primitives needed to create reliable apps.
• Drive more successful, retentive, and popular apps and games by identifying best practices, improving templates, shaping incentives, and creating clearer paths from idea to launch to growth.
• Identify and support new creator and developer categories.
• Partner with Contribution, Community Builders, Games, Search, Recommendations, Safety, and Ads teams to launch new functionality through the developer ecosystem.
• Define and improve feature-adoption programs so builders understand, test, and successfully use new platform capabilities.
• Work with Developer Relations to establish ecosystem measurement, including weekly active developers and creators, NPS/CSAT, app launches, app retention, and other metrics.
• Create frameworks for deciding when Reddit should build platform primitives, launch templates, fund builders, partner with external teams, promote apps, or shut down low-quality or low-trust ecosystem behavior.
• Lead cross-functional alignment across Product, Engineering, Developer Relations, Community, Data, Safety, Legal, Policy, Support, Business Development, and senior leadership.

Requirements

• Experience leading high-ambiguity platform, developer ecosystem, creator ecosystem, marketplace, gaming, AI tooling, or developer experience products.
• Strong product judgment for creation platforms, including understanding what makes a platform powerful for advanced developers, approachable for new creators, trustworthy for communities, and worth sustained investment.
• Comfort with code, APIs, developer tools, technical platform tradeoffs, and engineering conversations, along with strong conviction that AI-assisted and no-code creation can expand who builds on Reddit.
• Ability to reason across developers, creators, users, moderators, communities, internal teams, partners, and Reddit's business priorities.
• Experience improving developer or creator onboarding, documentation, portals, SDKs, APIs, marketplaces, app review, app distribution, AI creation tools, or app-building workflows.
• Strong analytical judgment and comfort defining metrics for ecosystem health, builder productivity, app quality, retention, distribution, and business impact.
• Ability to partner deeply with Engineering on platform capabilities, performance, reliability, primitives, observability, and build-versus-buy decisions.
• Strong product sense for apps, games, agents, content creation tools, community-native experiences, and lightweight software inside Reddit communities.
• Comfort working with AI-assisted creation tools, LLM-based workflows, prompt-to-app systems, or other emerging ways of helping people build software.
• Excellent written communication and decision frameworks that help teams make clear investment decisions in ambiguous spaces.

Benefits

• Comprehensive healthcare benefits and income replacement programs.
• 401(k) with employer match.
• Global benefit programs covering workspace, professional development, caregiving support, and other needs.
• Family planning support.
• Gender-affirming care.
• Mental health and coaching benefits.
• Flexible vacation and paid volunteer time off.
• Generous paid parental leave.
• Eligibility for equity in the form of restricted stock units and, depending on the position offered, possible commission eligibility.

Additional Information

The base salary range for this position is $217,000–$303,900 USD. Reddit provides benefits to U.S.-based employees, including medical, dental, and vision insurance, a 401(k) program with employer match, vacation time, and parental leave.

In select roles and locations, interviews may be recorded, transcribed, and summarized by artificial intelligence, with an opportunity to opt out before scheduled interviews. Reddit is an equal opportunity employer and provides reasonable accommodations for qualified individuals with disabilities and disabled veterans.